Cost of air quality – survey says money talks

Did you see our post on the cost of air pollution? It examines the topic of what pollution costs our personal health, the health of our planet and our economy. It specifically zeros in on which of those costs would motivate people most to do something to improve the air – personal health, protecting the […]

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September fires focus attention on issues of air quality and health

Oct 2, 2012 Looking back over the month of September — a time normally reserved for back to school busyness, shorter days and cooler evenings — a few of our neighbouring BC Interior communities, (Peachland and Falkland, for example), were instead focused on forest fires, evacuation information and updates on potential property damage. We pay […]

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Making ‘Air’ more memorable through artistic influence

Something we’ve learned over the years as communication consultants focused on marketing air quality is that air is hard to “show and tell”. Yes, it’s there, but think about it. What’s the perfect picture of air? It’s easy to draw a blank when the air is good. It’s not until something is obscuring our view […]

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Air quality education technique helps audience understand what asthma feels like

Here’s a great suggestion when educating face-to-face audiences on air quality and its affects on health, courtesy of Gary Reeves, Director of Environmental Compliance at George W. Lowry, Inc. in Modesto, California. His suggestion came in response to our blog post There’s nothing funny about air pollution – Or is there? “I perform a lot […]

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Can Canada’s Air Quality Health Index help minimize athletes’ exposure to poor air quality in competitive situations?

“Clean air & sports has been the talk here” “What summer smog means for Olympic Athletes” “Experts meet to discuss London’s poor air quality before the Olympics.” It’s the talk of the town in the Summer Olympic host-city of London,  as the headlines suggest, and it’s dominating the ‘twitterverse’ too – air quality and its […]

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Seniors getting ‘social’ — one in a trilogy of trends where social media can shine

According to the Pew Internet and American Life Project, 80% of internet users look online for health information. People used to rely on only a few sources when looking for health advice – their doctor, a friend or family member – those people they trust. Today, they search Google, read blogs, participate in e-patient groups, […]

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Happy Clean Air Day! How are you celebrating?

In our home province of BC, Clean Air Day has been recognized and celebrated over the past 20 years. And some encouraging progress toward improving air quality in that time has been seen on several fronts… to name a few: –    Numerous BC communities and regional districts developing public-driven airshed management plans. –    Local programs […]

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What’s your advice for increasing kids’ active play time?

By Jennifer Muir When it comes to encouraging active play in our children, as a nation we are failing. A big fat ‘F’ is what we get against the recommended 60 minutes of daily active play defined as “moderate- to vigorous-intensity physical activity” by Active Healthy Kids Canada, which publishes its Report Card on Physical […]

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What motivates you to help the air?

When you think about air pollution, what gets your attention most? Is it the effects on your own health, the impact on the environment or what air pollution, and how you might be contributing to it, are costing you in dollars and cents? Yup – air pollution is proving to be costly to our environment, […]

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Dear Procurement, is it time to get with the e-times?

We’re hired by private, not for profit and public organizations across Canada — and the contractual arrangements with some of these publicly funded, otherwise progressive groups, don’t always align with the sustainability goals we are hired to help advance. I understand the t-crossing and i-dotting form the vital backbone for product and service delivery.  But to cut to the […]

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